Dublin – The Right Angle

On the Move….

December 8, 2019/in Branding, Business, Creative, Events, Marketing, News, PR, Technology, Travel, Trends/by Shop

We’ve had a busy few weeks travelling up and down the country hosting test-drive events for Volvo dealerships. We’ve hosted pop-up events in Castle Dargan in Sligo and Castle Leslie in Monaghan for McGinley Motors’ Volvo and The Johnston Estate in Meath for Finlay Volvo Naas.

We leveraged local media with outside broadcasts from Ocean FM and LMFM and social media was a key driver in securing test-drives on the day and generating leads for the dealerships.

Representatives from the dealerships used the event to capture data and tailor the test drive experience for each customer’s specific needs. Watching them work was a good reminder that, while online is a great tool for research, the face to face engagement at events likes this is what turns test drivers into buyers.

Customers were also able to test-drive and learn more about Volvo’s latest electric vehicles. The Swedish brand is at the forefront of electrification and the efficient power from its pure electric cars, plug-in hybrids and mild hybrid technology will change the way we move forever.

Outreach Visit with Governor of the Central Bank

March 15, 2019/in Business, Events, Ireland, Marketing, News, PR, Technology, Trends/by Shop

We were delighted to work with the Central Bank team on an outreach visit to Donegal last week. Governor Lane, Gráinne McEvoy (Director of Consumer Protection), Kevin Mullen, (Head of Asset Management Supervision) Geraldine Hannon (Head of Banking Supervision) and Claire O’Gorman (HR Business partner) visited the county as part of an extended outreach visit to build understanding of the Central Bank and listen to a range of views from the northwest.

We brought Irish Independent journalist and broadcaster, Richard Curran, on board to curate an evening event in Letterkenny with representatives from a cross-section of the local community. Questions on the night covered a broad range of topics including Brexit, SME lending, Credit Unions and competition in financial services.

The following morning, Wednesday 13 March, the team visited Errigal College, St. Eunan’s College and Loreto Secondary School. This presented an opportunity to hear views from the next generation and answer questions on the Central Bank’s work in Europe, bond rates, the next economic recession and careers at the Central Bank.

Regulatory technology and governance were topics of discussion when the Governor addressed students from Letterkenny Institute of Technology (LYIT) later that day. The visit ended with a tour of the CoLab, Letterkenny IT’s innovation and incubation centre and an introduction to some of its 60 technology-based enterprises.

Costumes Parisiens at The Chester Beatty Library

January 24, 2014/in Arts, Branding, Creative, Fashion, PR/by Shop

Writing in the Journal des Dames et des Modes, (issue no.11 on 10th September 1912), Lucie Delarue-Mardrus noted: “if it were simply a matter of clothing oneself, fashion would certainly not exist. But it is above all a matter of attiring oneself, and whoever says attire says ornament, and whoever says ornament says art… So, ladies, be stylish. It is a great civic duty. Though Notre-Dame is a cathedral, it is nonetheless une dame. May your exterior be also the cathedral of your soul.”

The Chester Beatty Library has a wonderful exhibition celebrating this Parisian fashion magazine. Running until March 30th, Costumes Parisiens has almost 150 of the Journal’s unique fashion illustrations. The exhibition is a vivid record of Parisian culture and fashion in the last years of the Belle Époque.

And bringing us bang up to date is Jean Paul Gaultier’s Spring Summer 2014 Haute Couture show in Paris, where he described his inspiration as: “Life is a butterfly! So all the collection is that!”

Brown Thomas CREATE

September 7, 2013/in Arts, Branding, Creative, Events, Fashion, Ireland, Marketing, Online, PR, Trends/by Shop

Irish Designers CREATE is a pop-up installation in Brown Thomas Dublin featuring fifteen Irish designers from the world of fashion, accessories, millinery and graphic print and textile design. There’s also a very special curated archival exhibition from Ireland’s famous couturier Sybil Connolly.